Washington, DC (901 E)

This Communications position reports to a manager of digital strategy based in Pew's Washington, DC, offices, and is eligible for up to 60% telework.

Position Overview

Are you eager for a mission-driven job worthy of your digital strategy skills and experience? With generous benefits and work-life balance, this public health policy focused position is a chance to put your social media, email, advertising, writing, and other talents to work for causes you care about.

In this role, you'll ...

• Develop and execute on a variety of cross-channel digital outreach strategies with project managers, designers, multimedia experts, and other communications pros
• Refine strategies for and manage social media accounts
• Lead email outreach for public health focused work

Responsibilities

• Build relationships with internal program teams and develop a deep understanding of program needs, goals, and priorities. Identify new opportunities for achieving project goals. Ensure regular social media and email presence for each program.
• Develop and refine copy for a variety of digital content.
• Manage Pew Health Twitter account, including daily monitoring, publishing, and interacting. Lead efforts to redefine account strategy.
• Monitor social media for mentions of Pew and its campaigns, as well as for news and exchanges that could inspire new content.
• Depending on campaign requirements, act as a day-to-day digital and/or functional lead on a variety of digital campaign activities.
• Collaborate with design and video teams as well as other communications staff on the development of digital content.
• Work collaboratively to enhance our approach to content strategies for both project-specific and institution-wide goals.
• Contribute to the planning and development of editorial calendars.
• Contribute to the advancement of Pew's approach to editorial and content strategy that effectively engages audiences across digital channels.
• Keep abreast of the latest digital trends to inform creative approaches as well as to aid internal knowledge sharing.

Requirements

• Bachelor's degree or equivalent experience required.
• A minimum of 4 years of professional experience with progressive responsibility for developing integrated digital strategy and campaign execution, preferably at a digital or creative agency, nonprofit, or association.
• Ability to develop cross-channel digital content strategies that meet organizational goals (any additional experience in using CRM systems such as Salesforce, Salesforce Marketing Cloud, MailChimp, or Responsys is a plus).
• Ability to work individually and collaboratively to develop and refine creative ideas, build consensus, and influence decisions.
• Exceptional skill with written and verbal communications and ability to effectively communicate strategic recommendations.
• Solid working knowledge of the social and digital ecosystem, including working relationships with social platforms and partners (Sprout Social or Hootsuite Enterprise. A plus).
• Experience developing content concepts and then turning those concepts into effective, channel-specific copy (interest in creating simple visuals and short-form video for social media, a plus).
• Experience presenting and articulating integrated digital strategy, including campaign goals, objectives, and performance-measurement methods (such as using analytic tools such as Google Analytics, Hootsuite Impact a plus/ and using social listening tools such as Crimson Hexagon, Brandwatch, or Meltwater Explore).
• Ability to meet deadlines, juggle multiple projects, and work independently in a fast-paced environment.
• Willingness to occasionally work a flexible schedule to ensure support for Pew's international campaigns and to provide support during breaking-news situations.

Travel

Minimal travel expected.

Total Rewards

We offer a competitive salary and benefit program, including: comprehensive, affordable health care through medical, dental, and vision coverage; financial security with life and disability insurance; opportunities to save using health savings and flexible spending accounts; retirement benefits to help prepare for the future; and work/life benefits to maintain a good balance.

The Pew Charitable Trusts is an equal opportunity employer, committed to a diverse and inclusive workplace. Pew considers qualified applicants for employment without regard to age, sex, ethnicity, religion, disability, marital status, sexual orientation or gender identity, military/veteran status, or any other basis prohibited by applicable law.

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